Category

Search Engine Marketing

4 Reasons why optimising your website for organic search traffic is crucial

Achieving sales success doesn’t always require a flashy advertising campaign…

Let’s imagine this scenario for a second:

You have a regular stream of customers visiting your website.

What’s more, they’re ready to buy your products or sign up for your services.

Now here comes the plot twist…

…you haven’t spent a single cent on advertising.

Does this scenario sound too … Continue Reading

Less tire kickers, more customers: Gain more targeted web traffic, easily!

Get more of the traffic your business needs and less of the kind it doesn’t with these tips.

Ask any business what the top goal for their website is…

…chances are they’ll reply with a “Converting more customers!” or “Increasing revenue!”.

Only without targeted website traffic, you won’t be doing either of those.

That’s because not Continue Reading

7 Common SEO mistakes that’ll kill your leads, sales & revenue

7 Common SEO mistakes that'll kill your leads, sales & Rrevenue

Avoid some of these easy-to-make mistakes and you’ll be well on your way to improving your website’s search ranking, organically.

Are you struggling to rank in Google?

If the answer is yes, you’re not alone!

Considering the sheer volume of content being published each and every second, competition to capture your audience’s attention is growing increasingly fierce.

In fact, it … Continue Reading

8 Ways you’re wasting your marketing budget (and what you can do about it)

8 Ways you're wasting your marketing budget - and what to do about itBest intentions don’t amount to much if you’re pouring your budget down the drain. Smarter spending? It’s surprisingly simple. Here’s how…

Here’s the bottom line:

Marketing isn’t about creating the funniest campaign.

The flashest website.

Or the most cinematic video advert.

So, what is marketing about?

It’s all about maximising revenue with minimal spend.

Moving into 2019, marketing budgets are … Continue Reading

5 Ways to promote your services with content that connects

5 Ways to promote your services with content that connectsContent is your fast track to striking up conversations with customers that convert to leads, enquiries, and sales. Here’s how…

It’s a fact:

People do business with businesses they connect with.

As a business owner, building these connections with existing and potential customers is crucial to the ongoing success of your business.

In fact, it’s the best way to create … Continue Reading

7 Reasons your marketing budget is better spent on digital

7 Reasons your marketing budget is better spent on digitalIn the battle for your marketing dollar, online is fast gaining the upper hand. This is why…

When’s the last time you decided to buy something, like a new barbecue?

Or needed the services of a professional, such as a panel beater?

Chances are, the first thing you did was check out barbecues or panel beaters online.

In fact, 81% … Continue Reading