Digital marketing insights to help you get found

SEO for Startups: 3 Strategies & Tools to Help With Market Validation & Opportunity

Jamie Dalzell ByJamie Dalzell | Search Engine Optimisation, SEO Tools
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SEO for Startups

So, you have an idea for a new business.

In fact, it’s more than just an idea: it’s become an obsession.

Now all that’s required is the time and money to transform this idea into a reality, right?

Think again.

Before you consider risking it all, instead consider the following questions:

  • Is there a large enough market for the products
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Business Blogging: 9 Ways To Re-Energise Your Content Marketing

Jamie Dalzell ByJamie Dalzell | Content Marketing, Search Engine Optimisation
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Business Blogging

First things first. Why blogging?

When it comes to effective, long term success with search engine optimisation, there’s just no denying it:

Content is king.

So if you’re serious about long term SEO results? You can no longer afford to trick search engines, as they’re placing more and more weight on the social interactions with your content receives.

That’s why … Continue Reading

Local SEO: How to Rank any Local NZ Business Website

Jamie Dalzell ByJamie Dalzell | Local SEO, Search Engine Optimisation


When it comes to your business’s website? Not all traffic is created equal.

In fact, all the traffic in the world won’t help your business grow if it isn’t the right kind of traffic.

So what kind of traffic does your business need?

Let me introduce you to local searchers.

Local searchers are users who search using local, location-based phrases … Continue Reading

Personal Branding: 5 Steps to Promoting Yourself Online as an Industry Thought Leader

Jamie Dalzell ByJamie Dalzell | Content Marketing, Search Engine Optimisation
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Personal Branding with Guest Contributions

I’m excited to show you a really powerful personal branding strategy.

A way that builds your online visibility, and allows you to promote your business to a targeted audience of potential customers. All while increasing your or your business’s reputation as a thought leader within your industry.

Best of all? It’s completely free!

Sounds too good to be true, right?… Continue Reading

Viral Content: 9 Proven Strategies To Create Content That Gets Shared

Robert Kramers ByRobert Kramers | Content Marketing, Search Engine Optimisation

Viral Content StrategiesWhat do the common cold and viral content have in common? Not much, right?!

But what if I told you they’re more alike than you think… How so? They’re both highly contagious.

Let me explain: Viral content catches like a cold, spreading across the internet via social networks like Twitter, Facebook, and Tumblr.

And as it Continue Reading

Content Marketing: Learn How we Grew Web Traffic By 1131%

Robert Kramers ByRobert Kramers | Content Marketing, Search Engine Optimisation


Much like the art of cooking a great meal, creating content can be one of the most enjoyable, rewarding, and effective forms of marketing for your business.

Yet not all content is created equal.

In fact, as with the Colonel’s 11 Secret Herbs & Spices, the secret ingredients to creating popular, successful content  are usually just that: secret.

But not … Continue Reading

[Free] The Mini SEO Guide For Auckland Businesses

Robert Kramers ByRobert Kramers | Link Building, Search Engine Optimisation
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Auckland SEO Guide

Finding information on SEO?

It’s never been easier!

Effectively applying this wealth of information, in a way that will best increase the visibility of your Auckland business?

That’s far more difficult.

Until now!

Today we’re exploring five simple steps any Auckland business (or businesses outside of Auckland too) can take to increase their visibility within search engines.

Ready to start … Continue Reading

Penguin 2.0 Google Update – Does it matter?

Robert Kramers ByRobert Kramers | Google Algorithm

Google Penguin

The answer is: It shouldn’t matter – If your internet marketing company is playing by the rules.

With the Penguin 2.0 update having only just occurred, another 2.3% of English search queries have been affected. Website’s which are detected to fall outside the Google Webmaster Guidelines are often victims of these algorithmic updates which Google releases to ensure a more … Continue Reading