Category

On Page Optimisation

8 Ways you’re wasting your marketing budget (and what you can do about it)

8 Ways You're Wasting Your Marketing Budget And What To Do About ItBest intentions don’t amount to much if you’re pouring your budget down the drain. Smarter spending? It’s surprisingly simple. Here’s how…

Here’s the bottom line:

Marketing isn’t about creating the funniest campaign.

The flashest website.

Or the most cinematic video advert.

So, what is marketing about?

It’s all about maximising revenue with minimal spend.

Moving into 2019, marketing budgets are … Continue Reading

3 Reasons Content Marketing vs SEO isn’t the question you should be asking

Content Marketing vs SEO

Pitting Content Marketing against Search Engine Optimisation is a loss for all involved, especially your business. Here’s why…

Have you heard the news?

SEO is dead.

Long live SEO!

Content is the new king…

…or so the headlines would have you believe.

Today I’m here to tell you that this isn’t the truth, the whole truth, and nothing but the … Continue Reading

4 Fast Ways To Optimise Your Mobile Site & Supercharge Sales

The convenience of having a smartphone on-hand makes life that much easier.

Maybe it’s for news?

Social interaction?

Shopping?

Whatever the reasons, people are increasingly reaching for their phones in a trend that’s showing few signs of slowing down.

And businesses – as well as Google – know it.

The question is, does yours?Continue Reading

E-Commerce SEO: 11 Point Checklist For Optimising Your Online Shop

E-Commerce SEO

If your online store is struggling to gain traffic and sales, then this is the post for you.

Sure, you may not face the same hassles as a retail store owner – who has time for all that dusting?

But running an online store presents unique challenge of its own.

Yet like any retailer, a well-structured online store that … Continue Reading