Digital marketing insights from the experts

In 2020, with digital ad revenue soaring, it’s clear digital channels are the way to connect with customers. Yet, many businesses still rely on traditional marketing. Stats show that digital offers better ROI. It’s time to embrace the digital shift.

Discover the magic of SEO! It delivers high ROI by targeting active customers, keeps you ahead of competitors, levels the field against big businesses, and showcases your industry authority.

Not all traffic is created equal. Find out how to boost your website’s relevance and rankings and gain higher-converting traffic (the best kind).

Are you struggling to rank on Google? Avoid some of these SEO pitfalls and improve your website’s ranking organically.

Maximise revenue with minimal spend. How? By revisiting your marketing budget and avoiding common pitfalls.

Chances are your site hasn’t yet reached its full sales potential. Bottom line? It could be doing better. Read on to discover our top 10 tactics for turning your website into a sales tool.

In the battle for your marketing dollar, online is fast gaining the upper hand. This is why… When’s the last time you decided to buy something, like a new barbecue? Or needed the services of a professional, such as a panel beater? Chances are, the first thing you did was check out barbecues or panel beaters online. In fact, 81%

What does “Bounce Rate” mean? When a visitor land on a page on your website but doesn’t click on anything – this is called a “bounce”. Therefore, a “Bounce rate” is the percentage of your web visitors that bounce off your website without clicking on anything. What is an example of a high “bounce rate” and what does it mean? As a